Philip Morris's website and television commercials use new language to mislead the public into believing it has changed its stance on smoking and...

(Disponible en anglais seulement.)

Evaluates the statements made on Philip Morris’s website on their belief about smoking against those claims made during court cases. Despite statements made on Philip Morris’s website that discuss how smoking can be addictive and can cause disease; there have been no such claims made during trials.

http://dx.doi.org/10.1136/tc.2007.024026

Comment: Demonstrates how the internet is a new and powerful tool for the tobacco industry to use to mislead the public.