Forever cool : the influence of smoking imagery on young people

(Disponible en anglais seulement.)

Table of Contents:
Introduction - Smoking trends - Why do young people smoke? - Smoking imagery - The way forward - Recommendations - Appendix 1: UK legislation on tobacco advertising and promotion - Appendix 2: The effect of different marketing strategies on smoking behaviour - References.

http://www.bma.org.uk/ap.nsf.AttachmentsByTitle/PDFforevercool/$FILE/forevercool.pdf

Comment: Will the Conservative Party of Canada fulfill its 2008 election promise to ban tobacco advertising and promotion to youth?